Sell smarter to cycling communities across Europe
Forecast-based B2B2C model for high-margin, low-friction sales.
Why Partner With pedalty
Pedalty connects sustainable brands with an engaged community of active consumers and clubs. By joining our platform, manufacturers benefit from direct access to a highly targeted audience, transparent impact reporting, and CO₂-optimized logistics. Together, we create real value for end users, strengthen brand visibility, and accelerate the shift towards more sustainable consumption.
- Incremental revenue from curated product drops
- Protected environment (no price erosion, no marketplaces)
- Actionable insights: Sell-through data, heatmaps, member reviews
- Sustainability co-branding via EcoScore & COn tracking
- Low operational risk: You deliver only after confirmed forecast
The Forecast & Rebate Model
Our model combines transparency with efficiency: you define your wholesale rebate, we forecast demand across clubs, and you only deliver confirmed quantities. This approach reduces uncertainty, optimizes logistics, and ensures that your products reach an engaged audience without the risk of overproduction.
1. You set a wholesale rebate (typically 20–35%)
2. We forecast demand per club & category (based on past drops & interest)
3. You deliver confirmed quantity
Sell-Through Data & Heatmaps
With Pedalty, you don’t just get sales – you get actionable insights. Our detailed analytics provide a transparent view of product performance across clubs and categories. From heatmaps and A/B testing to conversion data, manufacturers receive monthly reports that help optimize product positioning, pricing, and future assortments.
- product tile heatmaps
- conversion by club/category
- A/B test results
- Monthly report PDFs included
EcoScore Branding & Impact
Stand out with measurable sustainability. Every product on Pedalty is evaluated with our EcoScore criteria, making its positive impact transparent for members and clubs. Manufacturers benefit from stronger brand positioning, trust through verified sustainability, and communication tools that highlight their contribution to a more responsible lifestyle.
1. Durability & Repairability
Robust build, long warranty, spare parts available.
2. Health-Enhancing Use
Promotes an active, healthy or restorative lifestyle.
3. Resource-Saving Materials & Packaging
Recycled, biobased or plastic-reduced.
4. Efficient Shipping & Logistics
Club Hub enabled or CO2-optimized delivery.
5. Second-Life Potential
Product can be resold or gifted after use.
Onboarding Process
Getting started with Pedalty is simple and seamless. We guide manufacturers step by step – from initial contact and product evaluation to integration in our platform and first sales. Our team ensures a smooth setup so you can focus on what matters most: delivering great products to an engaged and sustainable community.
1. Intro call
We start with a short introduction call to understand your brand, products, and goals. This helps us align expectations and define the best collaboration model.
2. Product shortlist & rebate alignment
Together we select the products that best fit our community. At the same time, we align on the wholesale rebate (typically 20–35%) to ensure attractive member pricing.
3. Drop scheduling
Based on demand forecasts, we schedule product drops across clubs. This ensures maximum visibility, smooth logistics, and predictable order volumes.
4. Launch & Feedback (data + testimonials)
Your products go live for our members. You receive detailed feedback through sell-through data, impact reports, and authentic testimonials from real users.
PEDALTY
- Welcome to Pedalty
How Drops Work
Unlike traditional shops or pre-order platforms, we operate on a forecast-based purchasing model: We analyze which products are most relevant for which clubs, purchase inventory upfront, and offer them in limited drops – exclusively for club members. Delivery happens immediately from our warehouse, either individually or bundled via the "Club Hub" option.
Case Studies
Real stories, real impact. Discover how clubs, members, and manufacturers benefit from partnering with Pedalty. From exclusive savings for end users to added value for clubs and stronger branding for manufacturers – our case studies highlight the measurable results of sustainable collaboration.
Proven Impact
By sharing data-driven results and authentic user feedback, our case studies help manufacturers strengthen their reputation, communicate sustainability efforts, and position their products more effectively in a competitive market.
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